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Billboard On The Record

Billboard On The Record

SickBird Productions
Veröffentlicht: 2026-03-25
Billboard On The Record - QR Code
GratisNeu
22 Folgen
Audio
Anhören auf Apple Podcasts
GratisNeu
22 Folgen
Audio
Anhören auf Apple Podcasts
Veröffentlicht: 2026-03-25
Aktuelle Folge
How The Founders of Chaotic Good Make Songs Go Viral on TikTok — Live at SXSW

How The Founders of Chaotic Good Make Songs Go Viral on TikTok — Live at SXSW

How do songs go viral in today’s music landscape? And why has making it as an artist never been more strategic? Jesse Coren and Andrew Spelman, co-founders of Chaotic Good, joined Billboard On The Record for a live episode at SXSW to break it all down
Länge: 31:07
Abspielen
How do songs go viral in today’s music landscape? And why has making it as an artist never been more strategic? Jesse Coren and Andrew Spelman, co-founders of Chaotic Good, joined Billboard On The Record for a live episode at SXSW to break it all down. Speaking from their experience building one of the leading viral marketing agencies in music, they explain how TikTok trends, niche audiences and volume-driven campaigns shape which songs take off. Coren and Spelman share how they simulate trends, optimize placements and use data to help artists reach the right listeners while freeing them to focus on their art. From algorithm insights to creative strategy, they reveal what it really takes to turn a song into a hit and navigate the fast-changing world of music discovery.
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Folgen-ID: 1000757245847
GUID: bec7bfc6-278d-11f1-a558-d3ad372d84e6
Erscheinungs­datum: 25.3.2026, 11:00:00

Beschreibung

Take a step inside the music business every week with unfiltered conversations with the executives, artists, and innovators shaping the industry, brought to you by Billboard's very own senior correspondent, Kristin Robinson. From billion-dollar catalog acquisitions to the next wave of music tech to the marketing moves driving headlines, "On the Record" cuts through the noise to uncover how boardroom decisions shape the music fans stream, buy, and experience live.
Clear, sharp, and accessible, this is the podcast that explains not just what’s happening in music — but why it matters. "On the Record" is a Billboard original podcast in partnership with SickBird Productions.

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