InfoBedingungenDatenschutzKontakt
 
Wird aktualisiert
Brand Builders

Brand Builders

Veröffentlicht: 2024-03-30
© 2024 Bodacious Companies LLC
Brand Builders - QR Code
12 Folgen
Audio
Anhören auf Apple Podcasts
12 Folgen
Audio
Anhören auf Apple Podcasts
Veröffentlicht: 2024-03-30
© 2024 Bodacious Companies LLC
Aktuelle Folge
If I Were To Start A Brand Again, What Would I Do Differently? From Co-Founders of Chubbies | The Brand Builders Podcast #12

If I Were To Start A Brand Again, What Would I Do Differently? From Co-Founders of Chubbies | The Brand Builders Podcast #12

Länge: 40:25
Summary
In this episode of the Brand Builders podcast, Tom and Preston discuss how to rethink the process of building a brand. They emphasize the importance of focusing on the things you need to be excellent at and investing your resources there. They highlight the significance of storytelling, creative content, and product differentiation. They also stress the need for a balance between short-term revenue and long-term brand building. Additionally, they discuss the allocation of resources between agencies and in-house teams for creative and media buying.
Takeaways
Clarify what you need to be excellent at and invest your resources there.Focus on storytelling, creative content, and product differentiation.Balance short-term revenue with long-term brand building.Consider the allocation of resources between agencies and in-house teams for creative and media buying.
Chapters
00:00 Introduction00:57 Rethinking the Approach to Building Chubbies08:17 Approach to Content, Creative, Storytelling, and Product26:16 Balancing Brand Building and Direct Response Marketing32:40 Short-term vs. Long-term Focus39:01 Conclusion
Folgen-ID: 1000650924170
GUID: 17055b67-ad40-4c19-9fe5-df1664bc2c44
Erscheinungs­datum: 30.3.2024, 13:40:10

Beschreibung

Brought to you by the founders of Chubbies (9 figure exit and 10-figure IPO) and Loop Returns, Tom Montgomery and Preston Rutherford have a single goal with this podcast: Give you new information, lessons and learnings, translated into specific tactics you can employ TODAY at your brand to help you build the strongest brand possible, which if you build that strong emotional connection, ALWAYS translates into more profit, if done well. It's our job to help you do brand building well.
You can expect 3 things from the podcast episodes:
1) share the best brand building knowledge from the best books on brand building,
2) talk with the founders and operators building the best brands today and
3) share share all our mistakes, lessons we've learned along the way.
After ever episode, you'll leave with 1-3 actions you can apply today, as informed by the best brand builders in the world (not us), our mistakes in building a brand that had an IPO, and founders of the world's best brands.

Apple Podcasts: Kundenrezensionen

Kein Eintrag