[Subscriber Only Teaser] Enjoy a sneak peek into Maddi's paid episode.

Ever wonder why Meta spends more budget on your "worse performing" ads and placements?

In this episode, I break down one of the most misunderstood concepts in Meta advertising - the breakdown effect. You'll discover why that Instagram Stories placement with a $6 CPA is getting 80% of your budget while Facebook Feed with a $3 CPA gets almost nothing, and why turning off the "expensive" placement would actually hurt your results.

I'll walk you through Meta's official documentation on how their algorithm really works, share real examples of when NOT to optimise your campaigns, and give you a complete framework for making smart optimisation decisions.

Plus, I'll reveal the creative sequencing factor that most advertisers miss - why some ads are designed to lose money so others can be profitable. Whether you're constantly second-guessing the algorithm's budget distribution or making optimisation decisions based on breakdown data, this episode will completely change how you manage your Meta campaigns.

Book a Meta Clarity Call here: https://api.leadconnectorhq.com/widget/booking/wSpy1dJyvcJyAcPbDtQ2

Follow Maddi on Instagram: https://www.instagram.com/made_creativeco/

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Erscheinungs­datum: 3.3.2026, 09:25:59