When hiring a new church tech director, should you look for the person with the most technical knowledge or the best leadership potential? And if you are currently in the role, which skill set should you be developing first?

In this episode, we are joined by Max Brown (formerly of Willow Creek Church) to tackle the age-old debate of Competence vs. Character. Max shares his experience running production at one of the most influential churches in the country, revealing the reality of their team size and workflows.

In this episode you'll hear: 

0:00 Blake’s Beach Blunder

4:45 Max Brown (Former Willow Creek) Joins

9:00 Principles of Leading Church Production

13:00 Debate: Developing Leadership vs. Technical Skills

22:00 Hiring Strategy: Character vs. Competence?

28:30 Inside Production at Willow Creek Church

32:20 Can You Run a Sunday Service with Just Tracks?

34:45 Willow Creek’s Production Team Size

46:20 Is Church Production an Art or a Science?

51:30 Tech Takeaway

Get chapter one of Toby's new book "Sacred Spaces, Modern Production" here. 

Resources for your Church Tech Ministry

Sell Us Gear: Does your church have used gear that you need to convert into new ministry dollars? We can make you an offer here. Buy Our Gear: Do you need some production gear but lack the budget to buy new gear? You can shop our gear store here.

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Erscheinungs­datum: 16.2.2026, 12:00:00