This podcast sets out to de-mystify the world of Omnichannel and provide inspiration for leaders and businesses about how to deliver Omnichannel transformation . In each episode, the host, Graham Johnston, will be joined by thought leaders from across a range of industries and explore how customer-centric Omnichannel transformation is essential for all industries. The team will also 'unbox' an innovative Omnichannel product or service by interviewing the founder or representative live on the episode.